by laurie | Aug 31, 2011 | blogging, email marketing, marketing, spelling
As an over-scheduled overachiever, obsessed with perfection, I can tell you this – it hurts when things don’t go as you planned. No, wait, it doesn’t hurt – it’s worse. It’s humiliating. It’s like walking out on stage to speak...
by laurie | Aug 23, 2011 | email, email marketing, ezine, marketing, newsletter
Here’s a question I get asked a lot (in various forms): I have a big list from a previous industry / conference / networking events / etc. Can I, or how do I add them to my list? This is a common dilemma. Let’s review: You’ve worked your A$$ off for...
by laurie | Oct 27, 2010 | 1shoppingcart, article marketing, blogging, constant contact, email, email marketing, ezine, goal, icontact, laurie cantus, marketing, results-oriented campaigns, social networking, virtual assistant, websites
Sure, you started your business to change lives, to make a difference and offer your unique talents to the world … “Do what you love and the money will follow,” right? Absolutely, but let’s face it: the money doesn’t just come running along without some additional...
by laurie | Sep 29, 2010 | blogging, facebook, marketing, newsletter, twitter, websites
Not just for teenagers and computer geeks anymore, blogs are now legitimate marketing tools that give online businesses a vehicle for staying in touch with their client base, while also providing a way for non-Internet-based companies to insert themselves into the...
by laurie | Aug 30, 2010 | ezine, go2girls, laurie cantus, marketing, newsletter, spelling, virtual assistant
When a potential client is ready to buy what you’re selling, how are you going to make sure YOUR name pops into their head first? Marketing techniques are tricky because the moment you’re ready to promote your services is not necessarily the moment your customer is...
by laurie | Aug 12, 2009 | article marketing, blogging, grammar, marketing, writing
So you’ve decided to market yourself via the Internet with a new blog, or you’re going to submit an article to a trade publication to promote your business. You know what you want to say and you’re confident that you are more than capable of writing a short...
