by laurie | Mar 6, 2013 | ezine
Coming soon to an email Inbox near you… …Your very own Ezine/Newsletter The most common misconception among clients of Your Go to Girls is the idea that they have to create mega-loads of content: (1) for their blog, (2) for article marketing, (3) for social media, and...
by laurie | Feb 25, 2013 | 1shoppingcart, email marketing, ezine, icontact
Making the decision to begin a regularly scheduled email newsletter project is daunting, challenging, intimidating, and scary – I get that. After all, this newsletter is my own 4th Edition, literally my 4th attempt at creating a compelling, ongoing information package...
by laurie | Jan 3, 2012 | blogging, ezine, newsletter
How many newsletters do you receive per month? How many do you actually read? How many do you even scan, for that matter? A newsletter that looks like the New York Times Sunday Edition is going to scare people away faster than a timeshare salesman offering one of...
by laurie | Aug 23, 2011 | email, email marketing, ezine, marketing, newsletter
Here’s a question I get asked a lot (in various forms): I have a big list from a previous industry / conference / networking events / etc. Can I, or how do I add them to my list? This is a common dilemma. Let’s review: You’ve worked your A$$ off for...
by laurie | Oct 27, 2010 | 1shoppingcart, article marketing, blogging, constant contact, email, email marketing, ezine, goal, icontact, laurie cantus, marketing, results-oriented campaigns, social networking, virtual assistant, websites
Sure, you started your business to change lives, to make a difference and offer your unique talents to the world … “Do what you love and the money will follow,” right? Absolutely, but let’s face it: the money doesn’t just come running along without some additional...
by laurie | Aug 30, 2010 | ezine, go2girls, laurie cantus, marketing, newsletter, spelling, virtual assistant
When a potential client is ready to buy what you’re selling, how are you going to make sure YOUR name pops into their head first? Marketing techniques are tricky because the moment you’re ready to promote your services is not necessarily the moment your customer is...